High-quality marketing that you can see and feel
Our HARO 360° customer portal impresses the specialist juries.
HARO stands not only for high-quality flooring products made in Germany, but above all for excellent service and comprehensive marketing and sales support for our specialist dealers and partners HARO Partners. With the HARO 360° customer portal, we were able to take our service to a new level with the launch of BAU 2023, which was previously unheard of in the industry. And we have now received three awards for this!
The HARO 360° customer portal for specialist retailers and tradespeople impressed renowned international specialist juries. The excellent design and clearly structured user interface were particularly impressive. The intuitive and user-friendly usability as well as the authentic app feeling were convincing arguments in favour of our winning project. We are particularly pleased about this, as we also have simple comprehensibility and usability as the top priority for every service.
Our HARO 360° customer portal - 360.haro.com
German Brand Award 2024
Excellence in Brand Strategy and Creation:
Brand Communication - User experience
Brand Experience of the Year
In the category "Excellence in Brand Strategy and Creation: Brand Experience of the Year", our interactive customer portal HARO 360° was honoured with the German Brand Award for one of the best brand experiences. The jury awarded the title "Special Mention" for special aspects of brand management, thereby emphasising the quality of our brand work.
Our holistic brand management and user-friendliness in the customer portal were also convincing. This was honoured with the German Brand Award as a "Winner" in the category "Excellence in Brand Strategy and Creation: Brand Communication - User Experience".
The awards stand for one thing above all: excellent brand management and user experience that benefits employees and customers alike. The German Brand Award makes brand successes from all industries worldwide visible in a unique way.
German Design Award - Winner 2024
Excellent Communications Design - Interactive User Experience
In the category "Excellent Communications Design - Interactive User Experience", we were able to convince the international jury of experts and won the coveted German Design Award with our HARO 360° customer portal won the coveted German Design Award. This prestigious design award recognises the creative and high-quality implementation of innovative design ideas and an outstanding user experience, which we have demonstrated with HARO we have proven with 360°:
"The HARO 360° customer portal presents itself in a pleasant, tidy and clearly structured way, making it easy to find your way around. A formally and technically contemporary customer site with a wide range of services that is a real help." was the verdict of the high-calibre jury.
The German Design Award is a premium prize awarded by the German Design Council. With its global scope and international appeal, it is one of the most prestigious awards in the design landscape across all industries and is awarded in a multi-stage judging process. The "Winner" distinction of the German Design Award recognises outstanding and exemplary design achievements.
German Marketing Award - Winner 2023
B2B - Webdesign
Our project was honoured with the German Marketing Award in the "B2B - Web Design" category for the creativity, innovation and strong brand communication of the HARO 360° customer portal.
This is what the expert jury had to say: "The creative realisation of your project impressed our jury. This success reflects your commitment, your innovation and your excellent expertise. We are convinced that this win is not only a recognition of your current successes, but also a strong impetus for your future business initiatives."
The German Marketing Award is a prestigious annual industry prize that recognises high-quality project implementation in various marketing disciplines.
German Marketing Award - Winner 2023
B2B - Webdesign
For the conception & realisation of the HARO 360° customer portal, our agency, GedankenSchmiede from Bayreuth, was honoured with the Deutscher Agenturpreis 2023 for its first-class performance, which is only logical due to the great appreciation of the content aspects.
The German Agency Award has been presented since 2014 with the aim of recognising outstanding achievements by advertising, marketing and internet agencies. In the criteria of creativity, design, innovative content and overall presentation, the HARO 360° customer portal was assessed by a jury of experts and was able to impress across the board - resulting in overall victory in the B2B - Website [Interactive] category.
